Back to Home

    Articles & Playbooks

    AI, marketing, and building businesses that matter. Playbooks, frameworks, and applied strategy from Brian Hanson

    A digital bridge connecting a creative design folder directly to a social media advertising dashboard.
    3 min

    Stop the manual upload grind: Wire up your creative assets directly to Meta Ads

    New AI integrations remove the manual grind of uploading ads to Meta. Learn how to automate your workflow and save 5 hours every week.

    Read article
    A laptop screen showing a fast AI chatbot running locally in a web browser.
    1 min

    Browser-Based AI With WebLLM: Costs, Privacy, and Device Tradeoffs

    WebLLM runs model inference in supported browsers. Test downloads, hardware, data flows, and fallbacks before promising cheaper or private AI to customers.

    Read article
    A small business owner looking at a simplified digital advertising dashboard on a tablet.
    4 min

    Why You Should Stop Managing Your Own Ad Campaigns

    Flipkart's new Saarthi tool shows that AI powered managed services are the new standard for small business owners who need to automate their advertising.

    Read article
    A close up of a digital privacy toggle switch on a computer screen representing AI data protection.
    5 min

    Stop Leaking Your Trade Secrets: How to Protect Your Data from Mistral AI

    Mistral AI now trains on your business data by default. Learn the exact steps to opt-out and protect your trade secrets from being used to train their models.

    Read article
    A business owner looking at a computer screen showing multiple conflicting software review search results.
    4 min

    How to spot manufactured AI software reviews before you buy

    Don't get fooled by AI recommendations. Recent reports show 3 sites created over 215,000 fake software review pages to feed biased data to AI engines.

    Read article
    A laptop screen showing a simplified dashboard connecting accounting and marketing software through an AI interface.
    5 min

    Stop Manually Syncing Your Books: How to Use Perplexity AI Agents for Small Business

    Perplexity launched AI agents that manage QuickBooks and Mailchimp tasks, ending manual data entry for small business owners.

    Read article
    A close up of a LinkedIn profile page showing the about section and skills list.
    4 min

    Turn Your LinkedIn Profile Into a Magnet for AI Search Results

    Learn how to turn your LinkedIn profile into a data source that AI search engines use to recommend your business to new prospects.

    Read article
    A professional 3D camera pan around a product generated by AI software from a single photo.
    4 min

    Turn Flat Photos Into 3D Product Tours With World Labs Atlas

    World Labs released Atlas, a tool that turns single photos into professional 3D video tours using pixel-perfect camera control.

    Read article
    A digital store manager icon over a computer screen showing ecommerce sales data charts and graphs.
    4 min

    Stop Manually Auditing Your Shop: How to Use the New SiteGround AI Store Agent for Ecommerce

    SiteGround's new AI Store Agent automates the work of analyzing sales data and finding website errors so you can focus on growing your business.

    Read article
    A small business owner reviewing sales data on a laptop next to a digital shopping cart icon.
    3 min

    Turn Your AI Assistant Into a Sales Agent That Closes Deals

    AI is shifting from answering questions to closing sales. Learn how to turn your passive chatbot into a sales agent that handles transactions.

    Read article
    A person using a laptop to generate digital marketing content for a small business.
    4 min

    Cut Content Costs by 80% with the Newell Brands AI Strategy

    Newell Brands recently cut digital marketing costs by 80% using AI. Learn how small businesses can use the same batch creative techniques to save thousands.

    Read article
    A digital AI operator interface on a laptop screen helping a customer book an appointment.
    4 min

    Stop Losing Sales to Slow Responses: Replace Your Contact Form With an AI Operator

    Stop losing sales to slow response times. Replace your contact form with an AI operator that closes leads in seconds.

    Read article