Back to Home

    Articles & Playbooks

    AI, marketing, and building businesses that matter. Playbooks, frameworks, and applied strategy from Brian Hanson

    A laptop screen showing the Amazon Seller Central dashboard with AI generated product images
    4 min

    Stop Wasting Your Ad Budget: How to Use Amazon AI Advertising Tools for Small Business

    Amazon's new AI advertising tools allow small businesses to create professional lifestyle imagery without a photo studio, helping to lower ad costs and increase sales.

    Read article
    A small business owner sitting at a desk using a laptop to organize digital business workflows.
    4 min

    Steal the Service-Sector AI Strategy South Korean Small Businesses Are Using Right Now

    South Korea is funding AI adoption for 175 small businesses. Learn how to steal their service-sector automation roadmap without waiting for a government check.

    Read article
    A business owner using a laptop to view a dashboard showing influencer marketing data and automated outreach metrics.
    4 min

    Automated Influencer Marketing for Small Business: Stop the Manual Search

    Learn to use AI and automation to find, vet, and contact influencers without spending 40 hours a week on manual social media searches.

    Read article
    A close up of distorted text on a computer screen illustrating why anti-AI fonts fail.
    3 min

    Why Anti-AI Fonts Are a Waste of Time for Your Business

    Anti-AI fonts promise to protect your content, but they actually destroy your SEO and frustrate your customers. Learn why these hacks are a waste of time.

    Read article
    A person using a high speed scanner to digitize a stack of old business binders and books.
    4 min

    Turn Your Dusty Physical Archives Into a Searchable Sales Asset Using AI

    Stop letting your physical business history gather dust. Use AI document digitization to turn old records into a searchable, profitable asset.

    Read article
    A person using a simple digital interface to organize business tasks and software components.
    5 min

    Stop Waiting for Developers: Build Your Own Business Tools with Huzzah

    Learn how to use Huzzah's human-in-the-loop approach to build custom business software without hiring a developer.

    Read article
    A small business owner reviewing Facebook and Instagram performance metrics on a laptop screen.
    4 min

    Stop Guessing and Start Selling: Audit Your Facebook Content with Meta AI

    Meta's new AI tools allow small business owners to audit their organic and paid content to see what's actually driving sales without needing a data scientist.

    Read article
    A small business owner managing Facebook and Instagram marketing from a single computer dashboard using AI.
    4 min

    How to Use Meta AI Tools for Small Business to Run Marketing from One Tab

    Meta released new AI tools that connect Google Workspace with Facebook and Instagram marketing to automate customer service and ads.

    Read article
    A small business owner reviewing a digital marketing audit report on a tablet screen
    5 min

    Stop Guessing on Marketing and Use a Free AI Business Analyzer to Plug Your Sales Leaks

    Learn how to use a free AI business analyzer to identify sales funnel leaks and improve your marketing ROI without hiring a high-priced agency.

    Read article
    A digital dashboard showing growing sales charts and organized product data icons.
    3 min

    Stop Losing Affiliate Revenue to Broken Product Data

    Stop losing money to broken links. Use affiliate commerce data automation to keep your product feeds accurate and your revenue growing.

    Read article
    A business owner sitting at a desk looking at a computer screen showing a self-correcting logic flow.
    4 min

    Stop Babysitting Your AI: How Self-Improving Tools Fix Their Own Mistakes

    Tired of fixing AI mistakes? Learn how self-improving AI and scaffolding are helping tools catch their own errors so you don't have to.

    Read article
    A person gesturing toward a laptop screen to control a digital interface without touching the hardware.
    5 min

    Wave Your Hands to Work: Why Browser Toys Are Training Your Next Employee

    Gesture-based AI is moving from browser toys to the boardroom. Learn how vision-based interfaces replace touchscreens in workshops and retail shops.

    Read article